Look for fonts with similar moods or personalities, fonts that tend to exist in similar contexts, or fonts with similar proportions.īe careful not to pair fonts that are too complementary. When you expand your font pairing beyond the same typeface categorization or family, you can start by looking for fonts that clearly complement each other. They’re almost certain to work together and give you an opportunity to focus on experimenting with weight (bold or light), height, and changes to kerning. Keep it in the same typeface familyĮase into font pairing by working with different fonts within the same typeface family.
Once you have the lay of your typographical land, you can set about the task of creating harmony and contrast when and where needed to draw your readers’ eyes across, down, and around your work as needed. Consider whether your layout will include these text elements before you start your font pairing experiments: When you know where and how you’ll use the fonts you select, you can give each font its own visual job to do inside your layout. A page of print has different font needs than a long-scrolling webpage than a PowerPoint slide.
Powerpoint empowers you to develop well-designed content across all your devices Learn More Start with your visual hierarchy Tell your story with captivating presentations
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